FinTech • Digital Banking • Payment Innovation • Blockchain • Crypto
Disrupt Financial Markets With Strategic FinTech PR
Expert Public Relations for Financial Technology Innovators | Layer PR
We amplify disruptive financial technologies and build market-changing narratives that position your fintech innovation at the forefront of the digital finance revolution, driving adoption and investor confidence.
Schedule FinTech PR Consultation →FinTech Innovation Areas We Serve
Specialized PR expertise across cutting-edge financial technology sectors driving the future of digital finance and banking innovation.
Digital Payments & Wallets
Strategic communications for payment processors, digital wallets, mobile payments, and next-generation transaction technologies disrupting traditional payments.
AI & Machine Learning Finance
Expert PR for AI-powered financial services, algorithmic trading platforms, robo-advisors, and machine learning financial analytics solutions.
Neobanks & Digital Banking
Specialized communications for challenger banks, digital-first financial institutions, mobile banking platforms, and next-generation banking experiences.
Lending & Credit Innovation
Strategic PR for alternative lending platforms, peer-to-peer lending, buy-now-pay-later services, and innovative credit scoring technologies.
WealthTech & Investment Platforms
Expert communications for wealth management technology, investment platforms, trading apps, and financial planning software revolutionizing wealth management.
InsurTech & Protection
Strategic PR for insurance technology companies, digital insurance platforms, and innovative protection solutions transforming traditional insurance.
Strategic FinTech PR Services
Comprehensive public relations expertise designed specifically for financial technology innovators seeking to disrupt markets and drive mass adoption.
FinTech Media Relations
Build powerful relationships with fintech journalists, technology reporters, and industry analysts to secure strategic coverage that positions your innovation as industry-disrupting.
Tech Press
FinTech Publications
Industry Coverage
Product Launch & Innovation PR
Generate maximum buzz for fintech product launches, feature releases, and platform updates through strategic media campaigns that drive user adoption and market disruption.
Product Launches
Feature Releases
User Adoption
FinTech Thought Leadership
Position your executives as fintech visionaries through strategic content, industry commentary, and trend analysis that establishes technology leadership and market authority.
Tech Vision
Industry Trends
Innovation Leadership
Security & Trust Communications
Build user confidence through strategic security messaging, data protection communications, and trust-building initiatives that address fintech security concerns.
Security Messaging
Trust Building
Data Protection
Regulatory & Compliance PR
Navigate complex financial regulations and communicate compliance achievements, regulatory approvals, and policy developments with precision and authority.
Regulatory News
Compliance Updates
Policy Communications
FinTech Awards & Recognition
Showcase your technological achievements through strategic awards submissions and recognition campaigns that enhance credibility within the fintech ecosystem.
Tech Awards
Innovation Recognition
Industry Credibility
Crisis & Incident Communications
Protect and restore stakeholder confidence during security breaches, platform outages, or regulatory challenges with expert crisis communications and reputation recovery.
Crisis Response
Platform Recovery
Trust Restoration
Partnership & Integration PR
Amplify strategic partnerships, API integrations, and collaboration announcements through coordinated communications that highlight innovation and market expansion.
Strategic Partnerships
API Integrations
Collaboration News
Our FinTech PR Innovation Process
A proven methodology that delivers measurable results for fintech innovators across all technology sectors and growth stages.
1
Technology Analysis & Market Strategy
Deep dive into your fintech innovation, market disruption potential, competitive technology landscape, and user adoption patterns to develop comprehensive PR strategy.
2
Multi-Channel Campaign Execution
Launch integrated PR campaigns across tech media, fintech publications, social platforms, and industry events with precision timing and compelling innovation storytelling.
3
Performance & Adoption Tracking
Monitor user acquisition, technology adoption rates, investor interest, and market penetration metrics to optimize strategies and demonstrate measurable growth impact.
FinTech PR FAQ
Everything you need to know about our fintech PR approach and innovation expertise
What makes FinTech PR different from traditional financial services PR?
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FinTech PR focuses on innovation, disruption, and technology adoption rather than traditional financial stability messaging. We emphasize user experience, technological advancement, market disruption, and rapid scaling while navigating regulatory challenges unique to financial technology companies.
How do you handle regulatory challenges in FinTech communications?
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We work closely with your legal and compliance teams to navigate complex financial regulations while maintaining innovative messaging. Our approach balances disruptive innovation positioning with regulatory compliance, ensuring communications meet evolving fintech regulatory requirements.
Which tech and fintech media outlets do you work with?
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Our network includes TechCrunch, The Block, CoinDesk, Fintech News, PaymentsSource, American Banker, and major technology publications. We secure coverage across tech media, fintech-specific outlets, startup ecosystems, and mainstream business media focusing on financial innovation.
How do you measure PR success for FinTech companies?
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We track comprehensive metrics including user acquisition attribution, technology adoption rates, investor interest indicators, developer engagement, app downloads, platform usage growth, and business impact metrics like user retention, revenue growth, and market penetration rates.
What types of FinTech companies do you work with?
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We partner with innovative financial technology companies including payment processors, neobanks, lending platforms, robo-advisors, insurtech startups, wealthtech platforms, and AI-powered financial services across all stages from seed startups to established fintech leaders.
Media Coverage Highlights
Showcasing our success stories across leading publications
